History's Best Selling Fashion of 1933

Extra! Extra! Step right up to inspect the definitive collection of first-rate fashion releases from 1933. Discover the genuine articles of American ingenuity that captured the public's fancy and won nationwide acclaim during this historic era.

1. Polo shirt

   Released in 1933 by Lacoste, René Lacoste

   The launch of the modern polo shirt by René Lacoste in 1933 was a game-changer in sportswear and casual fashion. Initially designed for the tennis court, it quickly transcended its athletic origins due to its unprecedented comfort and stylish appeal. Lacoste, known as "the Crocodile," sought to revolutionize the stiff, long-sleeved tennis attire of his era, introducing a garment that allowed for greater freedom of movement and breathability. Its immediate popularity among athletes and a fashion-conscious public alike was profound, establishing the polo shirt as an instant success that perfectly blended functionality with a relaxed, yet refined, aesthetic, setting the stage for its eventual global dominance.